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What is InMail on LinkedIn? When and How To Use It? Find Out In This 2024 Edition

Written by, Sandeep Kumar

Updated February, 14, 2024

Have you ever wondered what InMail is on LinkedIn?

To cut the story short, InMail it’s a feature that allows you to send messages to other LinkedIn members. And it can be an excellent way to connect with people you don’t know or build more solid relationships with people you already know.

So, you might want to stay with us for the rest of the read and get your hands on some great tips on how to use InMail effectively.

What Is InMail on LinkedIn? When Should I Use It?

InMail is a key feature on LinkedIn, not just any feature, but a premium one. This feature allows users to contact other members with whom they are NOT connected. Additionally, these users can send messages through the LinkedIn website or mobile app.

So, who would you contact using InMail? Well, you can contact pretty much anyone that’s on the LinkedIn network:

However, you must remember that even though InMail gives you the advantage of messaging anyone on the platform, the messages sent are private.

Its services can assist in increasing your network and building relationships with other professionals.

Don’t forget to be polite and professional. And remember that the recipient is not obligated to respond, so it’s important to make a good first impression and be clear about what you’re trying to achieve with the InMail.

Note: LinkedIn InMail messages are more likely to be read than traditional emails, as they are sent directly to the recipient’s LinkedIn inbox. However, InMail should not be abused, as this can lead to your account being suspended or banned.

How To Use LinkedIn InMail?

This is quite a frequent question, and before anything, it’s essential to know that to use it, you’ll have to have a LinkedIn account and become a Premium Member User.

Once these two requirements are fulfilled, it’s pretty easy – just follow these steps:

  1. Visit the LinkedIn site and sign in to your account (via a web browser or the app).

  1. Next, navigate to the profile of the person you want to send an InMail message.
  2. Look for their intro page and find the ‘More’ button/ InMail section.
  3. Open it > from the drop-down menu, click on ‘Message.’
  4. Go ahead and compose a message. Of course, when composing a message, users need to include the recipient’s name, job title, and company. You can also add a subject line (optional) and message body.
  5. Once the message is composed, click the “Send” button to send it off.

Note: No worries if you’re trying to send an InMail message via the app. Just follow the same pattern, and you’re good.

How To Purchase LinkedIn InMail Credits? Do InMail Credits Expire?

Ok, so you’ve advanced and got to the Premium LinkedIn membership where you can use the much-needed InMail advantages. But, do you understand the concept of using InMail, how to purchase InMail credits, or how the messages with/ without reply work? It’s ok; we’ll bring you up to speed.

For starters, you should know that you get a certain number of InMail message credits which you can easily keep track of via the ‘My Premium page.’

The simplest approach to increasing your LinkedIn InMail credits is to buy them through the platform. It’s actually a simple and quick procedure:

  1. Visit your Premium Subscription settings page.

  1. This click leads to another window, where you should be able to see the ‘Buy More’ option (on the left side of the screen, next to the InMail section).

  1. The ‘Buy More’ option will open up a pop-up window. Now, select the amount you wish to buy from the ‘Purchase InMail’ window.

Note: You can purchase InMail credits in increments of 10, 20, or 30; The price per credit will depend on the package you choose.

A clear example of how much the price differs from one to another LinkedIn subscription is the following:

So, we guess this paints the picture of how the prices go up and down and how many credits you get along the way.

See the image below for a more in-depth price structure and credit allowance.

So, you can send messages to every LinkedIn member, no matter whether you’re connected or not; however, there’s something you should know.

 

Fortunately, InMail credits are earned month after month; unfortunately, they have an expiration date – after 120 days pass, you’ll lose them.

What’s The Difference Between LinkedIn InMail Vs. Message?

These are the differences that set apart InMail from regular messages:

But, to be able to send such messages, you need to pay and upgrade your LinkedIn membership/ subscription.

What’s the Best Time to Send a LinkedIn InMail?

According to the most recent LinkedIn InMail stats, Monday to Friday, between 9 AM and 10 AM, is the best time for sending InMail messages. Needless to say, this may vary depending on the recipient’s schedule and time zone.

However, in general, it’s best to avoid sending InMails late at night or on weekends.

What Are Some Alternatives to LinkedIn InMail?

There are a few alternatives to LinkedIn InMail, including:

Conclusion

InMail is a powerful way to reach out to potential customers, business partners, or clients on LinkedIn. Even though this LinkedIn feature doesn’t come free of charge, it offers advanced perks that can help you spread your networking circle and achieve valuable business deals.

Moreover, by following the tips for sending effective InMail messages, you’ll be able to make the most of this valuable networking tool. On the plus side, now you know when is the best time to send out an InMail message, so go ahead, wait for the perfect hour or day and strike a message and, hopefully, a long-term connection that can benefit you and the recipient of the message.

Have you tried using InMail till now? Well, if you haven’t, we’re confident that we’ve prepared you quite well to start using it whenever you feel like it.